By time you read this paragraph, a potential sale has left your website. The average visitor that is coming to your website is going to only be there for about 7 or 8 seconds before they decide whether to stay or not. Luckily, we are here to help you to learn how to engage website visitors! There are a huge amount of different types of techniques you can utilize to keep particular customers remain on the website. And, we get some great advice from a DUI attorney Columbia SC on how he keeps his DUI clients engaged and calling him!
1. Make an Excellent First Impression.
The first thing that the new visitor to your website is going to see is a site highlighting your brand’s benefit. Focus on keeping all the information above the fold as short as possible to hold interest.engagement The website needs to entice and help engage with your current brand. Include multiple strategies to acquire visitors’ details and information. Start with social buttons, or content uploads. A well-optimized page copy will help to keep the visitor busy longer, the perfect simple technique for how to engage website visitors.
You have less than 8 seconds to get a person to stay on your website. They shouldn’t be searching for ways to interact with your brand. The website needs to be laid out in a way that all the information they could possibly need is right there at their fingertips without having to spend any time looking for it. This means make links above the fold to every page on your site that could get the visitor to take action. Make sure all fonts are easy to read across all channels, and don’t go crazy with large images and videos on the homepage.
3. Valuable User Experience
When your visitor stays on the website for longer than 7 or 8 seconds, they are interested in something. Even though they are still around, this doesn’t always means that they are ready to buy yet. Maybe they are doing your research or just obtaining a sense for what is there. Given the wide range of options for all different content all over the internet, try to keep customers returning. Remember, it’s called surfing because customers are easily riding the wave and going from one place to another as quickly as possible, often forgetting sites that do not stand out.
These how to engage website visitors tips will help you position yourself as a leader in your niche and organically grow your traffic from visitor to customer. When you engage, you grow an organic audience quickly. For more great examples visit: http://columbiaattorneygroup.com